It always amazes me how important customer service actually is.
This was the case even before I went to Wendy’s yesterday. I have been feasting on a ton of fast food since I’ve been to Jersey – like, every single day almost. McDonald’s, Taco Bell, Burger King – every single one of those fast food chains have gotten probably at least one bitcoin from my account deposited directly into their hamburger-serving pockets.
Wendy’s is a little bit different than all of them. Every one of those are just standard – boring servers who just do what you say and then move on with their days. Wendy’s servers, even through the drive-thru, have said hello and have a nice day on a consistent basis. Yesterday was no different.
Their baked potato is also quite amazing and well-served. Several packets of cheese, sour cream and butter are the cream of the crop. No pun intended. It is a fast food chain no doubt, but exiting made me put a smile on my face.
Then again, it could have been that I was just listening to a podcast that had made me laugh. But no matter. Wendy’s has already convinced me that simply having the perception of being great at customer service has influenced my brain into thinking that they actually do have great customer service, and I will continue pursuing Wendy’s for my fast-food needs.
KEVIN KIM 